Red Wing, MN – February 21, 2012 - Dedicated to making purpose built footwear for the trail, family-owned Vasque is renewing its exclusive footwear sponsorship with BACKPACKER Magazine’s2012 Get Out More Tour.
The 2012 Get Out More Tour will travel to 65 events in 36 states to bring the BACKPACKER basecamp to life. The tour’s hosts, Randy and Sheri Propster, will hike trails in different regions featured in BACKPACKER’s Destinations and National Park Guide. After their excursions, the Propsters will present an exciting, informative show at retailers across the US about their trip and how to best prepare for backpacking and hiking outings.
“Being fans of the Vasque brand and their boots for years, we are thrilled they have renewed their partnership with the tour,” states Randy Propster “We are excited for all the new adventures we will have in Vasque shoes this year.”
In addition, the Get Out More Tour will be making stops at Trail Days in Damascus, VA, Seek the Peak at Mt Washington, NH and a new festival for the tour, FloydFest in Floyd, VA.
“Vasque is looking forward to another successful year with the BACKPACKER Get Out More Tour,” says Vasque President/COO Dave Murphy. “The overwhelming response from our retailers last year was great and we’re sure the 2012 tour will continue to exceed our expectations.”
About Backpacker’s Get Out More Tour
Backpacker’s 12th annual Get Out More Tour is an interactive mobile media and education outreach program designed to inspire readers and encourage participation in active outdoor pursuits. The Tour collaborates with specialty outdoor retailers who share the same education and outreach ethic with their customers. At each retail stop, the Get Out More Tour brings the pages of Backpacker magazine to life with a 75-minute seminar on trip planning, choosing the right outdoor gear and apparel, safety in the outdoors and more. This year Backpacker’s renowned road team will travel the United States from April thru December educating consumers about the skills and equipment they need to get out more.
Backpacker magazine’s mission is to inspire and enable people to enjoy the outdoors by providing the most trusted and engaging information about outdoor adventure in North America. For a complete list of Get Out More Tour events and locations, please visit http://www.backpacker.com/getoutmore.
Vasque is a performance based outdoor footwear brand rich in heritage and deeply rooted in the outdoors. Owned and operated by the Red Wing Shoe Company, Red Wing, MN, the brand was created in 1966 by the company’s chairman; William D Sweasy. Today, just as Mr. Sweasy did some 45 plus years ago, Vasque understands the outdoors is a state of mind. It is this understanding that motivates Vasque to focus on fit and world-class performance in every purpose-built backpacking, hiking, and multisport boots they create. Vasque’s authentic footwear is designed and built to withstand harsh conditions, rugged wear and the tests of time while delivering the best fit and all-day comfort on the trail. www.vasque.com