Vasque footwear, an industry icon for over 45 years, showcased their commitment to purpose-built footwear and a history of the brand with a full museum display of heritage boots during the 2012 Winter Outdoor Retailer and hosted a benefit event for its long-time partner, the American Hiking Society.
As one of the first hiking and mountaineering footwear companies in the United States, Vasque has had the pleasure of working with outdoor industry icons such as Yvon Chouinard, Dick Kelty and Jack Tackle on boot designs and styles. These styles and others like the timeless Vasque Sundowner, iconic hiking boots from the 1970’s with their fat treads and wide red laces, and more were all available for viewing throughout the show.
In addition to the museum exhibits, on Day 1 of the show, Vasque held a happy hour event to support the American Hiking Society, with Old North State, a band it discovered at Appalachian Trail Days last May. Based out of Durango, CO, the brothers of Old North State played a combination of fast-paced bluegrass and catchy acoustic tunes. Vasque raised over $500 for American Hiking Society through the event and attendees were able to peruse the Vasque footwear history exhibits that were on display throughout the booth while listening to the band.